Baskin-Robbins Canada receives distinguished award in recognition of continued growth in Canada
Baskin-Robbins Canada receives distinguished award
in recognition of continued growth in Canada
TORONTO, Ont., October 9, 2018 – Baskin-Robbins Canada recently received, in Las Vegas, one of the highest honours within the Dunkin’ organization – the “Top of the Pyramid” award for outstanding performance in sales and development. The award, which was given during a global convention for Dunkin’ Brand and Baskin-Robbins franchise partners, staff, and representatives, was given to Natalie Joseph – int’l field marketing manager, Sara Morris – field marketing manager, Mike Gooding – senior operations manager, and Anna Colacchio – operations manager.
The Canadian team received the award in recognition of the outstanding performance of the Baskin-Robbins banner and franchise system in Canada, specifically continued sales growth over the course of the past four years. The Canadian team was also recognized for its strong development plans, including the opening of a projected 21 stores over the next three years across the country.
“We’re honoured to receive this award, especially since the Baskin-Robbins’ brand is present in more than 50 countries,” said Natalie Joseph, Baskin-Robbins Field Marketing Manager for the Canadian market. “Our entire team, from head office to franchisees and their staff, is committed to helping Canadians smile and celebrate life’s pleasures, and we’ve witnessed a great response to that vision from guests over the years. It’s a real joy to work for the brand and with our growing network of franchise partners and our brand representatives.”
“The team has worked very hard over the years and their work has delivered strong results,” said Dominic Laskero, director of operations, Dunkin’ Brand. “Their dedication to our franchisees and our brand has been invigorating to watch and we’re excited about our future in Canada.”
The Global Convention featured innovation showcases and presentations, as well as its next generation concept store.
Baskin-Robbins currently operates 98 shops in Canada, with the brand undergoing a national expansion to increase its Canadian presence. For more information about Baskin-Robbins Canada and its wide variety of ice cream flavours and frozen desserts, please visit www.baskinrobbins.ca or follow the company on Facebook, Twitter or on Instagram.
About Baskin-Robbins Canada
Baskin-Robbins was founded in 1945 by two ice cream enthusiasts who shared a dream to create an innovative ice cream store that would be a neighbourhood gathering place for families. Today, Baskin-Robbins Canada operates 98 locations in Ontario, Quebec, Alberta, Manitoba and British Columbia. More than 300 million people around the world visit Baskin-Robbins each year to sample from the more than 1,300 flavour creations available in its ice cream library, as well as enjoy its full array of frozen treats including ice cream cakes.
Media contact and information:
Travon Smith
Torchia Communications
416-341-9929 Ext. 222