Canadian ice cream brand introduces cheerful flavour, Cup of Cocoa, as its December Flavour of the Month and new Holly-days Cake 

Toronto, November 28 , 2023 – Baskin-Robbins Canada introduces a festive and delicious treat for the holiday season with its new December Flavour of the Month, Cup of Cocoa, along with the brand’s latest holiday-themed dessert, Holly-days Cake, customizable to any flavour within its wide assortment. These two innovations follow the recent addition of a fourth Ultimate Take-Home Sundae flavour, Brownie Mint Double Chip, launched in November.

“Enjoying ice cream is a journey that starts with the eyes and the mind,” says Natalie Joseph, spokesperson for Baskin-Robbins in Canada. “Adding the soothing nature of cocoa to your next order or the festive vibe that comes from holly to your dessert table is going to bring a smile to someone, and for us, that’s priceless. It enriches our lives and makes every effort well worth it.”

Cup of Cocoa is a delightful combination of rich chocolate and marshmallows, reminiscent of a cup of hot cocoa, infusing a winter favourite into an ice cream offering. The new Holly-days Cake, customizable with any flavour, adds a sweet personal touch to the holiday celebrations, making it a unique and tailored treat for gatherings and festivities. In total, Baskin-Robbins Canada has introduced 14 new menu flavours to its lineup in 2023. 

For more information on Baskin-Robbins Canada, to order online or to enquire about numerous franchising opportunities, visit baskinrobbins.ca or follow the company on Facebook, Twitter, Instagram, and Pinterest.

About Baskin-Robbins Canada 

Baskin-Robbins was founded in 1945 by two ice cream enthusiasts who shared a dream to create an innovative ice cream shop that would be a neighbourhood gathering place for families. Celebrating 52 years in Canada earlier this year, Baskin-Robbins operates 115 locations in Ontario, Quebec, Manitoba, and British Columbia. Each year, more than 300 million people around the world visit Baskin-Robbins to enjoy some of the close to 1,400 flavours available in the brand’s ice cream library, as well as its assortment of frozen treats including frozen beverages, sundaes, Polar Pizza® ice cream treats and cakes. For more information on Baskin-Robbins Canada or any of its locations, visit baskinrobbins.ca.

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For more information: 

Laurence Sauvé
Torchia Communications
laurence@torchiacom.com
514-984-4122