Mississauga, Ont., April 16, 2024 –On March 29, 2024, more than 70 children and youth from the BGC St. Alban’s Club and BGC Hamilton-Halton Club, attended the final home game of the Raptors 905 season versus the Motor City Cruise at Paramount Fine Foods Centre in Mississauga, Ontario.  As guests of Baskin-Robbins Canada, the children from the Greater Toronto Area were invited to the game by BGC Clubs as part of the ice cream leader’s Pink Spoon community program, which has supported similar clubs across the country since 2017.

More than 70 children and youth from the BGC St. Alban’s Club and BGC Hamilton-Halton Club, attended the final home game of the Raptors 905 season versus the Motor City Cruise at Paramount Fine Foods Centre in Mississauga, Ontario.

“Our partnership with Baskin-Robbins allows us to offer Canadian youth truly unique moments, but it certainly doesn’t stop there,” says Rachael MacKenzie-Neill, Vice-President, Development & Public Affairs at BGC Canada. “We are grateful to have Baskin-Robbins by our side, in and out of season. As Canada’s largest dedicated child and youth serving organization, partnerships such as this one are essential to BGC Canada’s ability to serve young people in our communities.”

In November 2023, Baskin-Robbins Canada announced a multi-year partnership with the Raptors 905 – the first sponsorship of its kind in Canada for the iconic ice cream brand. Funded and operated by Baskin-Robbins and its Canadian team, The Pink Spoon program is committed to a world where children can enjoy the sweetness of childhood.

About Baskin-Robbins Canada  

Baskin-Robbins was founded in 1945 by two ice cream enthusiasts who shared a dream to create an innovative ice cream shop that would be a neighbourhood gathering place for families. Celebrating 52 years in Canada earlier this year, Baskin-Robbins operates 115 locations in Ontario, Quebec, Manitoba, and British Columbia. Each year, more than 300 million people around the world visit Baskin-Robbins to enjoy some of the close to 1,400 flavours available in the brand’s ice cream library, as well as its assortment of frozen treats including frozen beverages, sundaes, Polar Pizza® ice cream treats and cakes. For more information on Baskin-Robbins Canada or any of its locations, visit baskinrobbins.ca.

About BGC Canada

For 120+ years, BGC Canada (formerly Boys & Girls Clubs of Canada) has been creating opportunities for millions of Canadian kids and teens. As Canada’s largest child and youth serving charitable and community services organization, our Clubs open their doors to young people of all ages and their families at 635 locations nationwide. During out-of-school hours in small and large cities, and rural and Indigenous communities, our trained staff and volunteers provide programs and services that help young people realize positive outcomes in self-expression, academics, healthy living, physical activity, job readiness, mental wellness, social development, leadership, and more. Opportunity changes everything. Learn more at bgccan.com and follow us on social media @BGCCAN.

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For more information:  

Laurence Sauvé
Torchia Communications
laurence@torchiacom.com
514-984-4122